Senior Manager - Product Marketing

**Hot Duties:**

Build and execute multi-channel GTM strategies for innovative technology solutions

**Duties:**

• Drive digital branding, demand generation
• AI marketing, Digital marketing, social media & conference marketing
• Own website visibility, positioning, product messaging & growth campaigns
• Create strong market presence through content, webinars, campaigns & product storytelling
• Enable business growth with measurable inbound marketing and lead generation
• Identify potential competitors, conduct market research, and generate requirements
• Develop marketing strategies, pricing, positioning strategies, and a vision for the product
• Cohort and retention analysis
• Lead Marketing Executives

**Requirements:**

• 6 to 10 years in B2B SaaS marketing
• 2 to 5 years in healthcare or healthtech would be a great plus
• Experience scaling pipeline/revenue
• Team leadership experience
• Proven performance metrics
• Lifecycle/email marketing
• AEO/AISO/SEO/content strategy, Digital Marketing
• Webinar and event programs
• Partner/co-marketing campaigns